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Sponsored Products Masterclass – Creating profitable campaigns

February 16, 2018

On this webinar, experts Mike Indigaro and Meghan Gleason covered strategies between ACoS targets, campaign setup and product groupings.

They walked you through:

  • A step-by-step guide to goal-oriented campaign creation
  • A breakdown of profitable Keyword and Search Terms strategies
  • Using the advertising flywheel effect to increase sales, reviews, and conversions
  • And — using your Sponsored Products data to make your cross-channel business even more successful


  1. How Sponsored Products impacts your business
  2. Achieve your goals through advertising
  3. Fundamentals of Campaign Creation
  4. Fundamentals of Keywords and Search Terms