The Key Differences Between Selling And Advertising On Amazon Vs. Walmart

November 11, 2020
The Key Differences Between Selling And Advertising On Amazon Vs. Walmart

Walmart is investing heavily in its rapidly growing marketplace, making it a major competitor to Amazon. It makes sense for Amazon sellers to consider diversifying by expanding to Walmart

Whether you’re still considering the expansion, already selling on Walmart, or simply interested in learning more, in this webinar, we share pros, cons and differences of two of the biggest ecommerce marketplaces. 

 

The Speakers

Andrew Waber
Director of Insights

 

Jason Magee
Senior Director of Sales

 


Timestamps

[1:30]
Walmart and Amazon are in constant competition

 

[8:05]
Advertising types on Walmart

 

[11:20]
A look at live examples of sponsored placements on Walmart

 

[13:32]
Key functional differences between ads on Walmart and Amazon

 

[21:42]
Why to invest in Walmart

 

[23:59]
Things to consider before listing on multiple marketplaces

 

[25:57]
Hard truths about marketplace product launches

 

“Think about launching a space shuttle. You only have so much fuel you can have on board but you need to get it up into orbit. Your cash for advertising a product is literally trying to get you into orbit.”
–Jason Magee

 

Watch the Replay